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Both our foods are formulated to meet the AAFCO nutrient profiles
for adult maintenance and you don't have to add anything to make them 'complete'. However, the original idea behind
these diets was as a base for a raw or other home made diet and to facilitate that, they are somewhat 'lite' in
terms of fat and protein, so that your own choice of raw, or cooked, meat can be added, if desired. It is entirely
a matter of personal choice (and your dog's taste!) whether you add in extra meat and other ingredients, or not.
Most people with younger and more active dogs like to mix in the additional meat, and those with senior or overweight
animals usually prefer to feed the food alone. Please call or email if you would like to discuss what is right
for your dog.
Verve
n. Great enthusiasm or liveliness, energy, vivacity, zeal.
Verve is a combination of 100% human food grade organic rolled barley, organic rolled rye, dehydrated beef, organic
rolled oats, organic flaxseed, carrots, alfalfa, potatoes, eggs, spinach, red and green bell peppers, apples, chicory,
parsley, cranberries, rosemary, peppermint, vitamins and minerals.
Preparation No cooking required! Each 4 oz cup of Verve should simply be hydrated with 1 to 1.25 cups of pure,
warm, filtered or tap water or boiled water that has been allowed to cool.
It is best not to add boiling water directly to Verve, as this will destroy many of the enzymes & nutrients
present.
Add the water to the food and stir. The product will initially resemble soup. Let stand for 10 minutes minimum,
for the ingredients to rehydrate sufficiently. Add your own raw meat, meaty bones, cooked meat or other ingredients
if you wish. Please scroll down, to view feeding guidelines.
Verve Nutritional Analysis (Dry Matter Basis)
Protein 21.0% (min)
Fat 7.5% (min)
Fiber 5.0% (max)
Moisture 7.8% (max)
Calcium 1.4% (min), 1.6% (max)
Phosphorus 0.95% (min), 1.1% (max)
Magnesium 0.14% (min), 0.16% (max)
Sodium 0.14% (min), 0.16% (max)
Complete nutrient profile available upon request.
Please select 'Order' from the upper menu, to purchase.
Force
n. Strength or power, dynamism, might, energy, life.
Force is our delicious offering for dogs who are intolerant of grains. This food is made from 100% human food grade
chicken, organic flaxseed, potatoes, celery, cabbage, sweet potatoes, zucchini, green beans, apples, honey, alfalfa,
kelp, yogurt, bananas, papayas, basil, garlic, rosemary, vitamins and minerals.
Preparation No cooking required! Each 4 oz cup of Force should simply be hydrated with 1.25 to 1.5 cups of pure,
warm, filtered or tap water, or boiled water that has been allowed to cool.
It is best not to add boiling water directly to Force as this will destroy many of the enzymes & nutrients
present.
Add the water to the food and stir well. The product will initially resemble soup. Let stand for 10 minutes minimum,
for the ingredients to rehydrate sufficiently. Add your own raw meat, meaty bones, cooked meat or other ingredients,
if you wish. Please scroll down, to view feeding guidelines.
Force Nutritional Analysis (Dry Matter Basis)
Protein 21.0% (min)
Fat 14.0% (min)
Fiber 5.5% (max)
Moisture 7.0% (max)
Calcium 1.6% (min), 1.8% (max)
Phosphorus 1.0% (min), 1.2% (max)
Magnesium 0.09% (min), 0.16% (max)
Sodium 0.2% (min), 0.38% (max)
Each standard measuring cup of dehydrated food weighs about 4 oz and will hydrate to make 1lb of fresh food.
Half to one cup of extra meat or other ingredients may be mixed in with each cup of food, once hydrated. Please
contact us if you would like guidance in deciding what to add, we are happy to help.
Packaging
Both our foods are sold in a transparent, tamper-evident, hinged-lid container that snaps shut between uses to
fully protect the contents. Our containers are fully recyclable or re-usable in the home and have convenient carry-handles.
Refill bags available soon!
plement | Zinc Proteinate | Niacin Supplement | Folic Acid | Thiamine | Pyridoxine Hydrochloride | Manganese Proteinate
| Menadione Sodium Bisulfate Complex | Ethylenediamine Dihydriodide |
Our products provide:
The assurance of ‘nutritional completeness’ and considerable time savings (vs 100% home prepared diets).
The convenience, safety and cost savings of regular shipping and storage (vs frozen raw diets)
The pleasure & satisfaction of home preparation (vs conventional feed grade, cooked pet foods).
The peace of mind of production integrity, ingredient wholesomeness and minimal processing (vs extruded kibble
or canning).
At last, something completely different.
Verve and Force are two exciting, new foods for dogs, produced using gentle dehydration, a unique new approach
to canine nutrition. Delicious, nutritious, colorful meals made with real, recognizable ingredients, that are ready
to prepare and serve at home.
Verve and Force offer many of the benefits of a biologically appropriate raw food diet, combined with the convenience
and peace of mind of a nutritionally balanced, ready-blended product.
Dehydration also eliminates the safety concerns often associated with the storage and transportation of raw frozen
diets, and there are none of the intrinsic astronomical shipping charges.
Variety? Absolutely! We strongly believe innutritional variety for optimum health, and positively encourage the
addition of extra meat and other ingredients if you (or your dog!) would like. In fact, our products are designed
with a focus on the joy & peace of mind that come from home-preparing pets’ food, and our approach advocates
dietary variation, a principle that has worked to sustain humans and non-captive animals for thousands of years.
These diets can technically be described as 'nutritionally balanced and complete' because they meet the levels
established by AAFCO so far (they are tested in an independent, ISO accredited laboratory to ensure it). But we
prefer just to refer to them as ‘Balanced’. ‘Completeness’ in the truest sense of the word, may come from a wealth
of extras you may select yourself which are varied over time.
We would love to give you some menu ideas for goodies to mix in with the food - just email or give us a call!
Not made in a pet food rendering plant. Our products are made in an FDA inspected and approved facility in California,
that does not accept ‘animal- feed-grade’ ingredients onto its premises, and produces many of the same foods you
actually eat yourself. They really are absolutely human food grade. Guaranteed!.
No heat processing. Our foods are not canned or extruded. They are blends of minimally processed ingredients, unharmed
by the force, pressure and heat of conventional petfood processing.
Our products are widely trusted, because each whole food ingredient is actually visible in the blend, not pulverized
beyond recognition, so you know just what it is you’re serving up — what you see is what you get.
The Power of Pigments. The most obvious visual difference between our foods and canned or extruded diets, is the
vibrant colors of the ingredients that remain in tact, thanks to the mild, temperate dehydration procedure.
Conventional, processed pet foods are predominantly brown, indicating that the pigments have been destroyed. Numerous
studies have highlighted the value of these vividly colored substances, which exist in fresh fruits and vegetables:
They are actually potent antioxidants, which are highly beneficial for total health and well-being.
What’s up with cans and kibble? In our opinion, dogs’ digestive systems aren’t designed to assimilate ingredients
that have been grossly over processed with high heat and pressure, or by-products from other industries that can
barely be classed as edible.
We believe optimum nutrition should come from minimally processed real foods, with the wholesome goodness equivalent
to something you might prepare in your own kitchen but also resembles a dog’s true natural diet.
About dehydration. Dehydration or drying, is one of the oldest and gentlest methods of food preservation. Food
dehydration works by removing only the water content from the ingredients. All other nutrients remain, and become
highly concentrated. Dried foods are extremely nutritious, easy to prepare and store, and light weight to ship.
Because dehydration takes place at moderate temperatures, the ingredients are still considered raw. The only exceptions
are the meat and egg ingredients, which are dehydrated at high enough temperatures to kill any bacteria present
and are therefore essentially considered 'cooked'. This is becuase they must be human-edible grade, to enter our
manufacturing facility.
The removal of moisture prevents enzymatic activity, which can lead to browning and decomposition of foods, and
also prevents the growth of bacteria, yeast and molds. Dehydration does not actually destroy or kill the food enzymes,
as occurs in baking and freezing or high pressure processing such as extrusion. Enzyme activity in dehydrated foods
is simply suspended, until the food is rehydrated.
A remarkable example of the way dehydration preserves without destroying, is in Africa, where scientists have discovered
live fish being hatched from fish eggs, that have been dehydrated in the sun, during droughts that sometimes last
for years. When the rains fall, the lakes and rivers refill with water to rehydrate the eggs - and live fish emerge.
The eggs are actually preserved and remain viable throughout the natural dehydration that takes place.
Regarding grains. The issue of whether dogs should eat grains is a contentious one. At the Honest Kitchen, we believe
the diet fed should be the one that best suits the individual animal. If a dog can tolerate grains, it is OK to
include them. If not, we suggest a grain-free alternative such as Force, which is currently in development.
Many grains are rich sources of essential amino acids, which are not found in many fruits and vegetables. If the
context of a true Biologically Appropriate diet, some soaked grains actually bear a close resemblance to the intestinal
contents of a wild dog’s prey.
The point is to keep an open mind. Many food groups are available and the key is to source fresh, unprocessed,
chemical-free ingredients, that work well for your own dog. Our foods never contain wheat, corn, soy, rice, or
beet pulp which are common allergens for dogs.
FORCE is a combination of 100% human food grade chicken, organic
flaxseed, potatoes, celery, cabbage, sweet potatoes, zucchini, green beans, apples, honey, alfalfa, kelp, yogurt,
bananas, papayas, basil, garlic, rosemary, vitamins and minerals.
Verve is a combination of 100% human food grade organic rolled
barley, organic rolled rye, dehydrated beef, organic rolled oats, organic flaxseed, carrots, alfalfa, potatoes,
eggs, spinach, red and green bell peppers, apples, chicory, parsley, cranberries, rosemary, peppermint, vitamins
and minerals
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